All Ireland Marketing Awards 2014
The All Ireland Marketing Awards, run by The Marketing Institute of Ireland, are the nation's premier means of recognising the success of Irish marketing professionals and acknowledging their major contribution to the ongoing process of strengthening the economy of our island and look who has just been short-listed for the Direct Mail award this year...
Aiming to Impress
We are delighted to have been short-listed for this year's All Ireland Marketing Awards.
The All Ireland Marketing Awards are the nation's premier means of recognising the success of Irish marketing professionals. This year the glitzy event is scheduled to take place on Thursday 8th May at the DoubleTree Hotel in Dublin 4.
Each year the AIM Awards are a showcase of the very best work from across all marketing disciplines and the event consistently attracts a who's who of the Irish marketing world.
"Entries are judged by a prestigious panel of marketing practitioners and experts. The carefully constructed adjudication process involves the evaluation of entries against a set of criteria specific to each Award. Finalists are chosen from each Award to go to the final stage of judging where a winner is selected. The winners remain a closely guarded secret until the night of the awards, when the envelopes are opened."
This year we submitted an entry for our Draw The Right Straw campaign which ran last year and we are delighted to have been short-listed. We are up against some stiff competition, with household names like Sky, O2, BT and Musgraves making up the rest of the direct mail category.
We'll be presenting to the judging panel on Wednesday 2nd April. We hope you'll join us in wishing Karen and the marketing team the best of luck!
How to improve the security of your outgoing communications
When mistakes happen in business communications it can be embarrassing and costly - it can even be a security issue. If marketing mailers don’t reach their intended recipients, it’s a waste of money; if a customer is sent the wrong product information, it can jeopardise a business relationship, but if...